Featured Vendor: Diadora
Since its founding in 1948 in Caerano di San Marco, Italy, Diadora has been serving athletes from Olympic gold medal winners to everyday runners, from sport icons of the past to legends of the future.
As the authentic premium Italian sport destination for running, Diadora invests the utmost attention into preservation, development, and optimization of key factors of Italian craftsmanship and technical expertise; this ensures both innovative excellence and exceptional comfort with every product.
RC has enjoyed years of first-hand experience with this commitment to excellence.
“Diadora offers GREAT products and an unwavering commitment to the specialty run channel. They consistently demonstrate genuine care and resolute focus on the people, communities, products and channels they serve, and they do so with incredible grace,” says Adam White, owner of RC Outfitters.
Independently owned (and family focused) since their inception, Diadora prioritizes partners, people, and communities over big box business.
This commitment to improving products, deepening relationships, and supporting and lifting up the teams and communities of the partners who represent their product is why Diadora remains a top brand partner and favorite vendor of our team and our customers.
RC Outfitters is proud to offer an impressive lineup of footwear and apparel by Diadora. Our team members are honored to help you find the best fits for your needs and your lifestyle, and we assure you that every Diadora product will deliver exceptional performance, comfort and style.
