Featured Vendor: New Balance

People are at the heart of who they are and all they do.

Guided by longstanding values and purpose, New Balance empowers their associates to explore their creativity and lean into their passions for sport, craftsmanship, and community. They invest in programs that support associate recruitment, growth, and development in an engaged and inclusive atmosphere that strengthens their collaborative and supportive culture. This is just one of countless reasons they are among our favorite brands on earth.

“Does the tongue in the mouth match the tongue in the shoe? The people at NB who have represented that brand for the last 20 years have invested in me personally, the business we have and the community we are serving. The relationships have transferred as people have moved on in the organization, but the commitment has never wavered. That means everything to RC Outfitters.”

ADAM WHITE, RC OWNER

 
 
Shannon Halford

Shannon Halford is a practicing web designer, brand strategist and creative director who was raised by the river and married by the mountains. The work balances natural beauty with intuitive function and shibui sensibility, creating unforgettable experiences with world class brands. The studios are located just west of the Illinois River in the heart of the American Midwest.

https://firesidedesignstudios.com
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